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Why Pakistan Falls Behind in Web Based Shopping

Internet users in Pakistan have long been buying items online. The recent growth of e-commerce has transformed consumer behaviour and business models around the world. According to UNCTAD’s business-to-consumer e-commerce index, sales by local and international e-commerce merchants rose by 93.7% in FY2018. However, the country’s readiness for ecommerce needs to be improved to ensure that the economic benefits accrue across the board. Visit this website mywikinews.ne click here sportsgossip.org touch here ventsmagazine.net and also visit worldnewshunt.net and read more about onlinenewsking.com

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In 2015, Pakistan had 44 Internet servers per million inhabitants, ranking it 117th in the world. In the global postal reliability index, Pakistan scored 54 out of a possible 100. This improvement is remarkable given that Pakistan had a 118-point rating a year ago. Despite the low score, Pakistan’s market share has increased by 62 percent from last year. In addition, it has also improved its postal service, clinching a score of 33.7 on the e-commerce index. While the Netherlands remained at the top of the list, several other mainly European economies held positions in the top ten.

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Despite the growth of e-commerce, the country still lags behind other developed economies. The average number of internet servers in Pakistan is 44 per million people. And, although the country is increasing its online shopping infrastructure, it still struggles to meet demand. Moreover, it has very low internet speed, a number that makes it difficult to access goods or services. Therefore, Pakistan is falling behind in the competition for foreign-owned online shopping and e-commerce businesses.

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